Does Blogging help SEO?
A much talked about topic of discussion, with respect to blogging and SEO. So does blogging actually help SEO? Well I would definitely say a strong and bold YES! Having been in this optimization industry for quite some time now, I have always found myself preaching people interested to make their blogs work for them and their organization, about many advantages that blogs are sure to bring, when seen from the SEO point of view.
I have put some of my ideas that I have always found as reasons how blogs can be useful for search engine optimization:
Refreshing and latest content:
Blogs usually contain content relating to the present state and also stuff that is fresh and good to be read, apart from the stale information that has been repeated by every other site. This kindles an interest in the readers to come back to your blog and keep them updated of whatever you write. This helps in getting more traffic to your site, thereby helping in optimizing your site.
Planned writing and proper content categorization:
When blogs are written on specific themes and categorized based on the topics, it makes it much easier for the search engines to spot your blog content easily, as they understand your blog much better when categorized properly.
Easy URL structure of blogs:
Usually blogs have simple URL structures. This helps the search engines to track the blogs easily, thereby conveying the message in your blogs to many other readers out there.
Deep linking:
Deep linking of anchor texts in service related blogs, to information about the product or shopping pages, that are located deep inside the site, also proves to be highly useful, especially for long keyword phrases.
Linking among blogs:
When the content in blogs relate to each other, blogs can be linked together. Also when media attachments like audio, video and the likes are attached to blogs, they attract the attention of readers, which also adds to blog marketing.
Interactive advantage in blogs:
Make use of the advantage of interaction among the writer and the readers, in Blogs, among the readers. This is possible using trackback features, comments section in the blogs and the likes. Also, readers who have liked a particular blog or post, might even mention about your posts in their blogs or any other social media communities, that assists in getting more visitors to your blog, further resulting in incoming links. This, in turn, helps in the search engines to spot your blog easily, thereby ranking it among the top pages.
Register in Twitter.com:
Twitter is one of the best social messaging site that is free to use. Register in Twitter by adding your profile to it. Don’t forget to give this link when you give any good and valuable suggestions in other top blogs, along with following profiles of people who relate to your kind of writing. This way many will follow your profile as well. Now once this is done, as and when you write blogs you can post the link of it in your twitter page. Automatically your (my) profile followers would get the link and they would go through the content as well and also get benefit of tweets. This results in many inbound links and clicks, thereby increasing my SEO ranking as well.
RSS traffic:
Subscription to your RSS feeds would get in a good source of traffic into your blog site. And once the traffic is in, automatically the search engine rankings also increase.
Additional benefits of blogging:
The Directories advantage! Now that your blog has RSS feeds, it is possible that your blog would be clearly seen in the RSS and blog directories and search engines.
Hope above Tips and Ideas will help you understand how much Blog helps SEO
Try out and let me know your feedback, cheers
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Do your Blog lists in Google Blog Search?
Now most of the surfers choose Google Blog Search http://blogsearch.google.com/ to search for blogs rather than Google.com. Is your blog listed in Google Blog Search engine? – Do not miss the opportunity. Do add your blog in http://blogsearch.google.com/ping and make your blog get noticed by your type of valuable visitors
Google Blog Search supports pings. If you add posts and your blog supports XML, you can send a ping at Pinging Service. Get to know more about pinging service in http://www.google.com/help/blogsearch/about_pinging.html and about Pinging API at http://www.google.com/help/blogsearch/pinging_API.html
Google Blog Search includes all blogs in their search results, The results are not just from blogger.com but also from wordpress.com and your own host blog.
Tip: To search blogs using blogger.com, you can try using http://blogsearch.google.com/?ui=blg
Other related Posts:
(1) Best Blog Search Tool
(2) Promote Your Blog Easy
(3) Your blog not bringing the kind of visitors you want?
Best Blog Search Tool
“Technorati a search engine that on real time basis focuses on blogosphere. This search engine does its searches only through the blogs to give its search results.”
To search for blogs:
Searching for blogs becomes very easy in Technorati. Just type in your query in the search bar of the Technorati home page and you hit upon the blog results. For advanced searches click on the advanced search option that helps you to search for blogs with more parameters.
Technorati Blog Search Tool Features:
Technorati Blog Finder – a directory of blogs in Technorati, all organized by subject/topic. Browsing can be done category wise. We can even scroll down further the page to see recently added blogs.
Technorati tag feature helps you to get blog results using the topics or topics that bloggers used to describe what they had written. Technorati tracks over 4million tags and top 250 tags are shown in the Technorati tag page, all arranged in the alphabetical order. Bigger the tag text, more popular/active the tag.
Popular – another feature in Technorati that tracks the list of which gets the most buzz in the web. It helps you to see what most of the people are searching for. In addition the top 100 blogs can be viewed using the Top 100 Popular Blogs (– measured by the unique links over a period of last 6months) feature in Technorati.
Want to add your blog to Technorati?
With the help of Claim your blog feature, you can add your blog to the list of blogs in Technorati. By providing some basic information to Technorati you are guided by different options by which you can claim your blog into Technorati. With your blog in Technorati you are at an advantage that millions of people are having a look at your blog.
Personalizing Technorati using Watchlists
You can make your Technorati experience more special by personalizing it with Watchlist – keyword / phrase / URL that you want the Technorati to keep track for you. You can search results within this watchlist. You also have a pop-up window option that helps you to view your watchlist while surfing the net.
An easy and helpful service that produces comparatively better results and gives us a better insight into things in Web. The only worry in Technorati is that the results can get into being spammy at times, and hence they need to focus on this still better for quality search results.
Whatever be the issue, Tehcnorati does prove to be the most recommended blog search engine tool especially for blogosphere
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